The Second Commandment Of Strategic Planning: Think Bold And Think Ahead

In creating a strategic plan, you will need to utilize two crucial tools. 1. Think far and wide. 2. Think bold. Have you ever asked yourself where you want to be in five or 10 years? In his book, The 7 Habits of Highly Effective People, Stephen Covey uses the metaphor of a wide-lens camera. In order to capture the whole picture and see things from a far distance, you need to use the right lens. This exact concept should be applied when thinking about the future of your organization. Think big and think bold, or as Jim Collins puts it, think "big, hairy, audacious goals" (BHAG). Of course, it’s scary, and maybe a bit unrealistic. But if you shoot for the stars, you'll land on the moon. Let me

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